Ways To Monetize Your WordPress Blog

Compare to a few years back when blogging is still in its infancy, there are more ways to monetize a blog nowadays. People love blogs as the content get updated regularly and as a result blogs started to attract and retain loyal audiences. As such, many companies began to see blogs as a channel to advertise and market their products and services to specific targeted audience giving way to bloggers to earn a slice of the advertising revenue enjoyed by traditional advertising channels such as TV, radio and newspaper in the past.

Blogs are also becoming more and more popular due to their versatility as a platform for marketing intent. A WordPress blog besides being a conventional blog can also be customize to become an e-commerce store, landing site, membership site and a conventional content website and more. Now you can understand why I advocate using WordPress as a blogging platform compared to other blogging platforms.

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Optimizing Your WordPress Blog

Now that you have got your WordPress blog set up, the next thing to do before you make any post is to optimize your WordPress blog to make it more search engine friendly and visitor friendly. It is especially important that you know a fair bit on how to optimize your blog properly for search engines in the first place.

Otherwise, if you will to make changes later in the future, you will waste a lot of time and effort building links that are no longer valid when you change your URLs. While this tutorial is not a complete guide to optimizing a WordPress blog, the few tips listed below will ensure that you will go on a good footing in the SEO game initially.

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How To Install WordPress Using Fantastico

The good thing about having a web hosting account with Fantastico is that installation of WordPress is a breeze. If you intend to set up a lot of WordPress blogs in the future, it pays having a hosting account that provides Fantastico. However, if you currently have an account without Fantastico, you can still set up WordPress blogs easily by yourself, albeit with a little bit more work. You can check out my previous post on “Manual Installation of WordPress” to learn how to install WordPress manually.

Now, to use Fantastico to install your WordPress blogs automatically, first of all you need a web hosting account with Fantastico. After you have log into your hosting account, you have to click on the Fantastico icon shown below.

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Manual Installation Of WordPress

For those of you who do not have Fantastico inside your hosting account or other means to install WordPress automatically, you will need to learn how to install WordPress manually. That is why I strongly recommend getting a hosting account with Fantastico. This makes WordPress installation a breeze especially if you have a lot of sites to set up.

Do not fret out if your current web host does not support Fantastico or automatic installation of WordPress. Manual installation is quite easy and once you get the hang out of it, you will be able to manual install a WordPress blog in minutes. Basically, manual installation of WordPress involves the following few steps as follows:

1. Download the latest version of WordPress in zip format and save it to your desktop.
2. FTP the latest version of WordPress to your domain directory inside your hosting account.
3. Set up a MySQL database for your new WordPress blog.
4. Unzip or extract the WordPress zip file into your domain directory folder.
5. Run WordPress installation.
6. Start posting.

I’m not going to go in depth into manual installation of WordPress as there is a good guide from WordPress to guide you along. You can check out “Installing WordPress” for a more comprehensive guide on how to install WordPress manually on your own hosting account.

Which Blogging Platform To Use?

As a blogger, you will be spoilt for choice in selecting which blogging platform to use. You have a choice of having a hosted or non hosted blogging platform. Hosted blogging platform refers to blogging platforms such as Blogger or WordPress.com which will host your blog for you. Non hosted blogging platforms refer to blogging platforms that are hosted on your own hosting servers which in other words meant that you need your own domain name and hosting.

There are many blogging platforms around, and the best of them have to be WordPress currently. Although I may be biased in saying that but having used WordPress for quite a period of time, I find that no other blogging platforms offer the same power and flexibility that WordPress offers.

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Setting Up A WordPress Blog

WordPress is simply the best blogging platform out there for beginners and experience bloggers alike. For those of you who are looking to set up a wordpress blog on your own domain and hosting, you can get a feel of the WordPress blogging platform over at WordPress.com. Basically, what you need is just an email account to sign up for a free hosted wordpress blog to get started.

This simple tutorial is to guide those who are new online to sign up for an account with WordPress.com and set up their very first free hosted WordPress blog. Just follow these simple steps and you will be well on your way to your first WordPress blog.

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Setting Up A Blogger Blog

If you are keen to explore blogging further, it is advisable for you to get a feel of what blogging is about by starting a free hosted blog at one of the free blog hosting sites such as Blogger. As Blogger is one of the most popular free blog hosting sites around, I have set up this simple tutorial for those who need help on their first steps towards blogging success.

As Blogger is owned by Google, you can use your existing Gmail account to log in to Blogger and create your blog. Although you can use your Yahoo! Or Hotmail accounts to register for a Blogger’s account; I find it best to use my Gmail account for accessing my Blogger’s account.

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Traffic Generation For Beginners

Traffic generation refers to the process of generating and driving traffic to your website. A website without any traffic is not going to make you any money and which is no wonder why all webmasters are always trying their hardest to drive traffic to their websites. It is not just any traffic but targeted traffic which is the key to making money or not.

As a newbie, it is important for you to understand that even though traffic is important, if you do not have any idea how to monetize them, you are leaving a lot of money on the table. Therefore, besides knowing how to drive traffic to your site, you also need to learn how to monetize your traffic which will be discussed in another post.

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Link Building For Beginners

Link building is an integral part of any webmaster’s online activities even though it is the one of the most time consuming and tiring tasks for webmasters. Link building refers to the process of acquiring incoming links from other websites to boost your website rankings in the search engines. When your site has a lot of incoming links from quality sites, your website be deemed as trustworthy and will be place higher in the search engines giving you a bigger pie of the organic traffic from search engines.

If you are new to link building, just understand that a link coming from a quality site is deem more useful than a few links coming from inferior sites. For example, a link coming from a PR4 (Page Rank) site will be considered by Google to be better than 10 links coming from 10 PR1 sites. Having quality incoming links will give a quick boost to your SERPS (Search Engine Results Page) placement, especially in Google.

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Content Development For Beginners

Developing content for your website is one of the most time consuming and toughest tasks involved, especially when you are not a prolific writer. However, it can be easy if you have a system in place to develop content. As you can see, the process of developing content can be easily broken down into 5 simple steps and these 5 steps form the basics of developing content for your website.

• Research and gathering information
• Organizing your content
• Writing
• Editing
• Publishing

Research and gathering information for developing content is probably the easiest of the lot, besides publishing. You will probably be able to find everything that has ever been written or published on the internet. Also, you can check out competing websites and take a look at what they have written for a particular topic. From there, you can gather and extract all the important points to include and rewrite in your own style. You can also to go forums in your niche to do research and find materials to write for your website.

After you have done your research and gathering of information, it is time to organize the materials that you have. There are many ways to organize the information. One way is to organize the points in order of importance. Organizing the information that you have is very important to how efficient you can write and the quality of the content that you produce.

After organizing, it is time for you to sit down and write your content. When you are finished with your content, it is not done yet, you have to view and read it a couple of times to make sure at the very minimum you do not have any grammatical or spelling errors. This is part of the editing process which you will fine tune and weed out any errors. When you have done with the editing, you can then publish the content to your website.

Now, for those of you who are not keen on developing content themselves and you have some resources to spare, you can choose to either outsource your content development to others or purchase PLR contents for use on your websites. Just bear in mind that PLR content will probably be found on tens if not hundreds and thousands of similar websites on the internet. Outsourcing is probably the way to go if you have resources; otherwise PLR content is also a good choice for webmasters who hate the idea of developing content themselves.

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